OPPORTUNITY
“Ridiculously ambitious” are two words that have been used to describe Dr. Justin Borevitz’s approach to solving the climate crisis. But when “ridiculously ambitious” came as the reason for a grant proposal being rejected, we wondered how can we can help people understand the urgency and scale of our climate crisis, and that we must go all out with our efforts to address it. SOLUTION Everything depends on how we think of our own potential and how we participate in setting the status quo. Below are excerpts from This Is Ambition, a book I designed and co-authored with Dr. Justin Borevitz. This little book talks about cultural revolutions started by individuals, illustrates the scale of climate change, and explains what we can do to set a higher standard than sustainability. I created illustrations that describe climate change metrics in terms of relatable, everyday items. Read the full text here. |